A playbook for
achieving every aspiration
through intentional living.

Edits for dad1

About Aim for the Uprights

Aim for the Uprights is wonderful story of triumph and success in the face of challenges and disappointments. Stu Crum generously shares with us his valuable life lessons which are grounded in faith, love, and from living an intentional life, that is, a life based on principles and conviction to achieving one's dreams. Just about everyone will benefit from reading this terrific book, and then applying its principles to achieve what they want in their life.

About Stu

When Stu Crum's college football heroics put him on the national radar as a model student-athlete, the expectations for a bright future could not have predicted his soaring ascent in business. Tagged as a winner with a natural gift for leadership, Stu made his name internationally in key positions with Shell Oil, Jiffy Lube, and Bridgestone. Stu has devoted his life to his faith and embraced servant leadership as his game plan for ultimate success in faith, family, and business. Stu developed a simple, dynamic playbook that put his every aspiration within reach. He calls it intentional living.

Teaching Moment

Our attitudes and reactions towards others are within our control.
We have the power to choose kindness, empathy, and understanding in our interactions with people. By treating others with respect and compassion, we not only foster positive relationships but also create an environment conducive to growth and collaboration.

TEN WAYS TO AIM FOR THE UPRIGHT

  • Transitions expand your heart and mind 
  • Chaos builds confidence, if you have an intention 
  • Smile even when you don’t like it--especially when you don't feel like it
  • Pay the price leadership demands 
  • Choosing the right path that puts you at peace 
  • Fear is common. Moving past it is leadership 
  • Every intention comes with risks—embrace them 
  • Winning the conversation is not the same as leading 
  • Trust is the cornerstone of great accomplishment 
  • Change is a constant, not a calamity

Trust in the Lord with all your heart and lean not unto your own understanding,
in all your ways acknowledge him and he shall direct your paths.

Proverbs 3:5-6